Evolving PR campaigns. Topshop, London Fashion Week.
The fashion industry has it easy when it comes to social media campaigns. They have more colour and more glamour to work with. Thus,...
Superdry's new 'smart mirror' lets you try on clothes, without having to take anything o
The mirror, was first used in a Superdry store in Berlin. Created by design agency Seymourpowell, tracks and captures the movements of...
Leeds shopping lifestyle better than London?
Shopping in Leeds is a must. It is better than shopping in London for a number of reasons, such as everything is in one place. Over the...
Volkswagen Scandal. Did PR affect the company?
The allegations that were made against Volkswagen in 2015, had serious legal and ethical implications. It is vital to remember that not...
Pretty in pink.
For girls everywhere, our dreams have come true. Finally pink is back in fashion. From rose pink to fuchsia, pink is back in style and I...
Adidas recreate trainers, using nothing but plastic waste.
Upcoming companies such as New Balance have been using plastic waste to make their shoes for years. But, Adidas have gone one step...
The dream of becoming a fashion publicist.
A job in the PR industry is something that I have always dreamed about. I love being creative and expressing my thoughts through writing...
Are iPhones the best choice regarding safety.
New Samsung phone goes up in flames. Are they a danger to society? The Galaxy Note Seven was the worst smartphone launch on record. Most...
A/W trend guide: animal print.
Take a trip on the wild side this season as animal print takes over. There is no escaping prints this season as it is seen as a timeless...
